There had been a lot of promotion of the film Ragini MMS 2 starring porn star Sunny Leone as it managed a collection of earn Rs. 24 crores in the opening weekend. With a beautiful face like Sunny and the promotion of the film, it was always going to be brisk business for the film.
The film certainly grabbed enough eyeballs and the results were for all to see. According to a report in Koimoi, the expected earnings for the film were Rs. 24 crores. The film gained around Rs. 8 crores on the first day itself. This is the third highest grossing film of the year so far until the first weekend.
Before this, Jai Ho had gained Rs. 58.50 crores and Gunday followed with near about Rs. 43 crores in the first weekend. So, an opening of about Rs. 25 crores looks yummy for the film.
There is no doubt Sunny Leone has been a brand with Balaji Motion Pictures and Ekta Kapoor will be quite happy with the results so far.