Pankaj Kapoor’s Mausam not to be released this week

The troubles for the directorial venture of the veteran actor Pankaj Kapoor just does not seem to die down. When the film finally completed the shooting and the formalities of the promotion through various media got over, it was time to release the film. However, it seems as though the film will see the end of the patience for the people related with it.

When everything set straight for the release, there was yet another disturbance for the release. The film was scheduled to be released this week. However, if the film releases this week, it will not enjoy a solo release. The main reason was the print issues. Now, as the film is postponed by a week, there are four other films to be released as well. That is why the mausam will not be easy for Mausam.

Actually, there was an issue about the NOC asked for by the Indian Air Force (IAF). To add to the worries, the NOC was a conditional one. The IAF had asked for a scene – the fighting scene between the jets be altered. The producers and directors of Mausam had no other option but to go ahead according to the conditions set by the IAF. After all, it was a matter of time for them.

The film is now scheduled to be released on September 23.

Why is Bollywood desperate for publicity?

The PR offices in Mumbai are flooded with offers and work currently. If on one side there is the highest numbers of films made in India, then on the other, they are the most aggressively marketed of the lots at this time. There has never been such a situation in Bollywood before. What is driving all to promote films so harder?

There has been every possible step used to promote films. The most important factors have been the social networking sites like Twitter and Facebook. Apart from that the small screen has also been used to the fullest. Shahid Kapoor played a weather reporter for the promotion of his film Mausam.

One of the very recent examples was the felicitation done by Kareena Kapoor of bodyguards in real life. Shera, Salman Khan’s bodyguard for more than 15 years now did the honors to promote the film as Salman was in the States for medical attention.

Amitabh Bachchan was the guest principal in colleges during the promotion of Aarakshan. Genelia and John Abraham ‘married accidentally’ in Force. The host couple of Sanjay Dutt and Salman Khan had a forged war of words to promote Bigg Boss 5. And how can we forget the ‘jalebibai’ – Mallika Sherawat,

who literally made jalebis to promote Double Dhamaal.

Katrina Kaif denies approaching Pankaj Kapoor for Mausam role

It was reported, or may be rumored, that Katrina Kaif had approached Pankaj Kapoor for a role in the film Mausam. She said that these statements are totally baseless and holds no truth at all. Mausam happens to be the directorial debut of Pankaj Kapoor – Shahid Kapoor’s father.

A source from Katrina’s side said that Katrina Kaif has attained a position in Bollywood, where she has the position to pick the roles of her choice. Producers and directors approach her instead of being vice versa. So, all the news going around are no less than rumors, the source is believed to have said.

The unknown source even said that, the rumors are spread by those people who have vested interests. Well, one thing is true though. Katrina has risen to the position where she has the privilege to pick the roles that come her way.

Currently, Katrina Kaif is busy with the two films she is shooting for. One of them is Zoya Akhtar’s Zindagi Milegi Na Dobara. Her other film happens to be the Yash Raj’s Mere Brother Ki Dulhan. She has already her hands full of films as of now.

Mausam star Sonam Kapoor hospitalized while returning from Dubai

A hectic work schedule landed Sonam Kapoor in the hospital when she was returning from Dubai. On returning to India, she was taken to the Kokilaben Dhirubhai Ambani Hospital in Andheri. The workload was too much for the young girl to carry and finally she had to give way to fatigue and exhaustion. She was working nonstop, almost without any rest and that is what prompted her health to deteriorate.
Her hysteric work schedule included flying to Jaipur for the endorsement of a luxury sedan. When that was completed, she returned to shoot her film Mausam, which does not seem to meet its end yet. She then took her first flight to Dubai to promote her upcoming film Thank You. All these engagements came almost back to back and without any rest even to think of.
On her return journey, she had high fever and the fatigue was so bad that she almost collapsed. It has been round-the-clock working for Sonam for quite a few weeks now.
Now what she needs is a complete rest, both mentally and physically. She has been advised to remain hospitalized until the weekend. Whatever, a forced rest will do a world of good for Sonam!

Tweet